 |
|
|
Electronic logos for Web sites |
|
| |
|
| |
You can download the American Express® logo to display on your Web site to let Cardmembers know that you welcome the Card on the Internet. |
| |
|
| |
Just read and accept the requirements below for using the American Express trademarked name and logo by clicking "Accept." |
| |
|
| |
American Express Customer online purchases are influenced by Merchant acceptance of their card:
- 54% of Australia Cardmembers, who have purchased online in the past 12 months, would prefer to use the American Express Card for Internet purchases.1
- 64% search for the American Express logo on that website before making a purchase online.1
- 34% feel that Internet retailers provide better Customer Service compared to those that did not accept the American Express card.1
- 74% American Express customers are more likely to re-visit an Internet retailer who accepts the American Express card.1
1 Plus Business Research Internet Q2 2000. Conducted by Research International on behalf of American Express. A representative sample of 149 Cardmembers holding American Express Charge and Credit Cards who have purchased on-line in the past 12 months were interviewed.
|
| |
|
| |
Merchant Requirements for using the American Express name and logo on the Internet |
| |
|
- Only organisations with a valid agreement with American Express and additional Internet Addendum may use the American Express logo on their Web sites
- The American Express logo must not be modified, shortened or altered in any way
- In accordance with the terms of your agreement with American Express, the logo should receive no less than equal prominence with other card acceptance logos on your Web site
|
| |
|
| |
Accept
I have read and accept the requirements for using the American Express name and logo on the Internet. |
| |
|
| |
Decline
I have read and do not accept the requirements for using the American Express name and logo on the Internet. |
| |
|
