The campaign, titled Roddick v. PONG, will launch on August 21 and features a television spot and website www.StopPong.com where players can help Roddick take on PONG's challenge in an updated version of the classic Atari computer game.

“We had a lot of fun creating this spot where Andy, renowned for his bullet serve, takes on PONG, arguably the world's strongest baseline player,” said Rich Lehrfeld, Vice President, Global Sponsorship, American Express. Andy is an incredible partner to American Express and we are thrilled to have him featured in our campaign to support our thirteenth year of US Open sponsorship.

“We expect thousands of people to get behind Andy by taking the online PONG challenge.”

In the television spot, Andy Roddick arrives on the tennis court to find that recognizable PONG ‘white bar' is his match opponent (the scoreboard reads: “RODDICK v. PONG”). Roddick proceeds to use his hard-hitting serves against the video game character, narrowly winning in the end with a trick serve. Roddick reflects: “My life is about taking on all challenges. That's why my card is American Express.”

American Express US Open Benefits
For the 2006 US Open, American Express is helping to build excitement for the event with special offers both onsite at the USTA National Tennis Center and throughout New York City.

For the first time ever, Cardmembers can register at the Tennis Center for their chance to sit courtside with tennis champions, including Chris Evert, Monica Seles and Billie Jean King(1). American Express will also bring the thrill of the game to Cardmembers and fans with tournament viewing events at Rockefeller Center and Madison Square Park from Saturday, September 2 through Sunday, September 10. Both locations, open to the general public, will be transformed into interactive tennis experiences complete with giant video screens, stadium seating, concessions, interactive and pro instruction, player appearances and more.

At the USTA National Tennis Center, American Express customers will receive free radios to listen to the CBS/USA Network broadcasts of the matches(2) and $2 MetroCards compliments of American Express(3). American Express customers who charge a cumulative $75 or more at any on-site US Open merchandise vendor, restaurant or concession stand on the American Express Card (or online at www.usopen.org) will receive a commemorative Andy Roddick or Venus Williams pin(4).

About American Express
American Express Company is a leading global payments, network and travel company founded in 1850.

About Atari Interactive
New York-based Atari Interactive, Inc. develops interactive games for all platforms and is a leading third-party publisher of interactive entertainment software in the U.S.  The Company's genre-defining franchises include Rollercoaster Tycoon®, Dungeons & Dragons® and classic Atari®.  Atari Interactive, Inc. is a wholly-owned subsidiary of France-based Infogrames Entertainment SA (Euronext – ISIN: FR-0000052573), the largest interactive games publisher in Europe.  For more information, visit www.atari.com.

(1) No purchase necessary, a purchase will not increase your chances of winning. Void where prohibited. Promotion begins 10:00 a.m. Eastern Time (ET) 8/22/06 and ends at 6:00 p.m. ET 9/9/06. Promotion consists of 14 separate entry periods and 14 separate drawings, each a “Sweepstakes.” Open to all American Express Proprietary Card Members who are legal residents of the 50 U.S. states or D.C. and are at least 18 years of age or the age of majority in their state of residence (whichever is greater) at time of entry. To enter visit one of the American Express Sweepstakes Entry Kiosks located around the National Tennis Center in Flushing, NY. Odds of winning depend on the total number of eligible entries received for each Sweepstakes. Daily Prize (14): Two courtside box level evening session tickets to the 2006 US Open plus round-trip limo transportation, $200 dinner voucher to a restaurant on-site at the National Tennis Center, and courtside meeting (subject to availability) with a professional tennis player. Approximate ARV of Daily Prizes: Drawings 1-4 is $650; Drawings 5-8 is $690; Drawings 9-11 is $1,000; Drawing 12 is $1,150; and Drawings 13 and 14 is $1,250. Total ARV: $12,010. Subject to complete official rules available at the American Express Sweepstakes Entry Kiosks. Sponsor: American Express, 200 Vesey Street, New York, NY 10011.

(2) Available only to American Express Cardmembers while supplies last; limit two per Cardmember.

(3) Available only to American Express Cardmembers while supplies last; limit one per American Express Cardmember. Available for 1 hour after the end of each session from 8/28 – 9/10. Metrocard is valued at $2 fare.

(4) Offer valid while supplies last. US Open tickets purchased on the American Express Card are not eligible for redemption.