SAS AND AMERICAN EXPRESS LAUNCH NEW PARTNERSHIP
Stockholm, September 14, 2009 -- SAS Scandinavian Airlines has entered into a strategic partnership with American Express that encompasses the launch of co-branded cards for both companies and consumers and the co-operation between SAS' frequent flyer program EuroBonus and American Express's global loyalty program, Membership Rewards.
“Today marks the partnership between two of the strongest brands in the Nordic market and this underlines our commitment to offer both companies and frequent travellers best in class products and service,” says Lars-Ove Filipson, Vice President, Sales and Distribution, SAS in Sweden.
The new strategic partnership sees the launch of two SAS American Express cards available today, the SAS American Express Corporate Card for companies in Sweden, Norway and Denmark, and the SAS EuroBonus American Express Card for consumers in Sweden.
The new SAS American Express Corporate Card has been created for Scandinavian companies and is designed to help them gain visibility and control of their total travel and entertainment expenditure, while rewarding them with additional SAS Credits earned towards new flights with SAS. The program also enables companies to streamline their expense management processes and significantly reduce time spent by employees on expenses administration. Furthermore, corporate travelers will be eligible to earn EuroBonus points towards flights with SAS and partners.
The SAS EuroBonus American Express Card, which is now available in Sweden, is tailored to meet the needs of a group of customers that appreciates the benefits of a premium card that has all the advantages of American Express combined with SAS' EuroBonus loyalty program.
“SAS has a long history and a leading position in the Nordic marketplace. This is a major partnership for American Express in this region and we are delighted to be partnering with SAS who shares our values and commitment to customer service and quality. We will offer truly competitive cards that are designed to give real additional value back to customers, both in terms of rewards, as well as premium insurance benefits that provides peace of mind to consumers and corporate travelers alike,” said Peter Clason, Vice President and Country Manager, American Express Nordics.
As of today, existing American Express Cardmembers can redeem their Membership Rewards points on all Scandinavian Airlines flights and other rewards from the SAS EuroBonus program.
To apply for the corporate card, please click the appropriate link (Sweden
| Denmark |
Norway).
To apply for the consumer card visit www.americanexpress.se/sas.
About American Express Company
American Express Company is a diversified worldwide travel, financial and network services company founded in 1850. It is a leader in charge and credit cards, travellers cheques, travel, financial planning, investment products, insurance and international banking
About SAS Scandinavian Airlines
SAS Scandinavian Airlines is Northern Europe's largest airline with over 900 daily flights to some 150 destinations worldwide. SAS offers its customers a wide range of travel services that makes the journey as time efficient and smooth as possible, including Fast Track security, SMS and internet check-in, as well as being one of Europe's most punctual airlines.
SAS offers three service classes – Economy, Economy Extra and Business – and passengers earn EuroBonus points on all flights. For more information on the different service classes, please visit www.flysas.com.
